Could actions speak louder than words?
Texas Insider Report: AUSTIN Texas Republicans are beating their Democratic opponents to the Spanish-language airwaves in 2014
making an early and positive impression on the growing Hispanic vote. In late April Florida Gov. Rick Scott became the
fourth Republican gubernatorial candidate to launch 
Spanish-language commercials joining Texas Greg Abbott New Mexico Gov.
Susana Martinez (right) and Republican nominee Bruce Rauner in Illinois who were all
already on the air.
None of their opponents have begun advertising on television yet.
Mr. Abbotts early campaign ads and outreach signals an aggressive Republican push for Hispanic voters across Texas and the nation.
Even before he won the primary in early March Abbott had implemented an aggressive advertising campaign in Spanish with a spot featuring his wife
Cecelia Abbott the grand-daughter of Mexican immigrants.
The ads from
Gov. Scott in Florida and
Gov. Martinez in New Mexico are biographical in tone and share the American Dream-like themes of support for family entrepreneurship and small business.
Mr. Rauners Spanish-language ad in Illinois last month said he would create jobs improve schools and education and attacked his Democratic opponents leadership.
National political experts say there are roughly 20 U.S. House of Representative districts currently held by Republicans or up for grabs where Democrats think immigration might play a role during the 2014 campaign.
