SUPER BOWL Week Preview: NFL Stars Tim Brown Everson Walls Partner with Winfree Academy Charter School

Curriculum teaches positive character traits to become future leaders Texas Insider Report: DALLAS Texas Former NFL stars Tim Brown & Everson Walls are partnering with Winfree Academy in Dallas to offer a first-of-its kind character development program for youth. Come Monday sports stars & Charter Schools will be kicking off Super Bowl week with character. Winfree is the perfect partner as they have the same mission in educating our children" said Everson Walls GWSM Partner. Melody Chalkley founder of Winfree Academy a charter school in Dallas agrees saying

We are thrilled with our partnership with former NFL stars Tim Brown and Everson Walls. Students need someone with sterling character to look up to that will encourage them to reach their goals. Tim and Everson will be instrumental in engaging our students and being positive role models to them."

We are focused on building the character traits that will help our students be successful leaders" explains Michael Davis president of GWSM. We want our kids to understand that they are more than what society says they can be. They define their own success. We must teach them their value so they can truly shine." This program enhances the current history/social studies curriculum with tangible examples of how these character traits helped develop our country impact historical events and influenced professional athletes throughout the United States. The GWSM Character Development Workbook Program also highlights the negative impact on an athletes life when he or she did not learn these character traits. The GWSM Character Development Workbook Program was created to help youth struggling with serious issues such as:

1. Eating disorders
2. Drug and alcohol addictions
3. Bullying
4. Gambling
5. Peer pressure; and
6. Violent behavior

The program helps students overcome these challenges through teaching them self value and foundational character traits such as commitment confidence forgiveness loyalty and persistence. Students of all ages will have the opportunity to learn about positive character traits through the lens of their history/social studies textbook a professional athletes testimony and their own experiences. Each student will use critical thinking skills to engage in creative writing about their own experiences as it relates to the same featured character traits in a personalized student diary." This is exciting for the student because the character development workbook adds something familiar (the professional athletes perspective) and personal (the students story) to their basic history lesson. Countless facts and news stories support the urgent need for the GWSM Character Development Workbook Program and its partnership with Winfree Academy. There is a great need for this character program in local public schools such as Winfree Academy" said Tim Brown GWSM Partner. More African American males are currently in prison than in college. We hope to reverse this trend by teaching the importance of character." The GWSM Character Development Workbook Program is open to all public high schools traditional and charter schools. Depending on the need of the school the program can be customized so that it can most effectively meet the needs of those students. Visit either website to learn more: www.gwsm-sports.com or www.winfreeacademy.com About Genesis WW Sports Management (GWSM) Genesis Worldwide Sports Management (GWSM) is a sports management group known for providing best-in-class financial planning accounting marketing legal and post career development services to second tier professional athletes. GWSM has a vested interest in the community and youth. Therefore we have established a character development program that will be used in elementary middle and high school classrooms About Winfree Academy Winfree Academy operates six public charter schools in the Dallas/Fort Worth area that serve at-risk high school students. College Career and Character preparation are key components of the schools mission. The school understands that todays students are faced with multiple social and emotional challenges that must be addressed in order to support their successful path to graduation and life after high school. Winfree Academy offers students an alternative to the traditional public school model by allowing students to work at their own pace in a safe and supportive environment.